I was invited to attend Passport to Dry Creek Valley as a guest of Winegrowers of Dry Creek Valley. With my own Anderson Valley Pinot Noir Festival coming up, appreciative of the opportunity to slip away for the weekend, and grateful for the opportunity to bring a wine loving friend along, I happily accepted.
I love the area I work, Mendocino County generally, and Anderson Valley specifically. I am incredibly blessed to find myself the executive director of a world class premium wine growing region. Anderson Valley is to Pinot Noir as Napa Valley is to Cabernet Sauvignon; Pinot Noir is what we do and our growers and winemakers do it brilliantly.
I’ve lived in Mendocino County almost twenty years. Sometimes it feels like I moved here yesterday. Before I lived and worked here, I lived and worked in Sonoma County, in the wine industry. I was born, raised, lived in Santa Rosa.
Mendocino County, Ukiah where I live, Anderson Valley where I work, is home. Still, each visit, each opportunity to head one county south, to wine taste in Dry Creek Valley, feels like going home.
If I was blindfolded, put on a helicopter, and dropped off in either Anderson Valley or Dry Creek Valley, I would know where I was immediately upon taking my blindfold off.
Anderson Valley is narrow, 16 miles long and just one mile wide, oaks grow on one set of mountains, redwoods on the other, and a river runs down the middle. The temperature is cool, the valley near the Pacific Ocean, with fog a frequent visitor most mornings. Grapes, Pinot Noir, Chardonnay, and Alsace varietals, grow throughout the valley. There are also apple orchards, sheep, goats, and vegetables. Rural and remote, the beauty of where I work is breathtaking.
Dry Creek Valley is also rural, but rugged, gnarly, rough, with red earth exposed and head pruned old vines in abundance. The valley is larger, 16 miles long and two miles wide, and warmer. Grapes grown well include Zinfandel, Sauvignon Blanc, and Rhone Varietals. Dry Creek Valley is also beautiful, and different parts of the valley have their own unique character, from the larger more orderly vineyards planted along Dry Creek Road to the smaller more rustic vineyards planted along West Dry Creek Road.
With 45 participating wineries at Passport to Dry Creek Valley, I have had a different experience each of the last five years I have attended. There simply is no way to visit all 45, even in two days, while tasting wines, enjoying offered food pairings, listening to music, taking in all that each winery has put into making a stop at their location unique and memoarable.
Unsurprisingly, this year, I visited two winery members of the Anderson Valley Winegrowers Association, Ferrari-Carano and Reeve Wines, and also Wilson Winery, as the Wilson Family’s Greenwood Ridge Vineyards is another AVWA winery member, and their Jaxon Keys Winery was a member last year, and they may add their Holmes Ranch as a vineyard member.
This year, Jenn Yoder accompanied me, and it is always fun to see things through another pair of eyes, to double the experiences perceived, to share our likes (plentiful) and dislikes (few).
We checked in at Armida Winery, and chatted for a bit with Chelsea Kurnick, who promised to visit my neck of the woods when time allowed.
Armida Winery’s Poizon bottles were Jenn’s favorite for bottle design over the weekend. Their Caddyshack theme was immersive and fully realized. The wines were tasty, and the food offerings broad and generous, sliced beef, oysters, salad. Armida also engaged the Pulsators to provide a very get-up-and-dance energy to their party. Kudos to Armida Winery for a first class Passport stop.
Next up, we visited Mill Creek Winery, met the owner and the winemaker, took a picture at their Run For The Roses themed seated wine and food pairing tasting, and got only half of an exacta wager guess for the Kentucky Derby correct.
Selby Winery was letting the good times roll, with Mardi Gras themed offerings. I enjoyed their wines, paired with food prepared by the New Orleans chef, and Jenn started her weekend’s bead collection.
Sehgesio Winery knocked it out of the park with great wine and delicious food. The Sausage and pepper sandwich was delicious. The Arneis was a stand out wine on a warm day.
Wilson Winery had a packed deck and Greek themed food offerings. The wines were big, jam packed with flavor, simply a treat, each one.
Mauritoson Family Winery had Michelin starred chef Charlie Palmer return to serve up food, and I amused myself, recognizing my own hubris. The first food bite offered was Buffalo cauliflower, and I immediately thought, “I don’t want vegetables, I want meat,” only proving that I am an idiot, and that Michelin starred chefs know more about food than I do. The cauliflower in buffalo sauce was absolutely delicious. So was the pork cassoulet and French dip sandwich. So were each of Mauritson’s wines.
Gustafson is way out there, way up there, quite a drive, but so very worth the time it takes to get there. The view alone is worth the visit, but the food, the crab cones, the polenta, and the wines, the rose, the Petite Sirah, rival the view.
Reeve is new, and I love them, and not just because they make Pinot Noir and Riesling from Anderson Valley grapes, but because they have taken the off the beaten path Kachina winery location and are making great wines there now. That, and Kelly and Noah are creating fun.
For the second year in a row, the folks at Ferrari-Carano kindly waived the tasting fee, and I was able to taste four Anderson Valley Pinot Noir wines at their Enoteca cellar salon. The wine or their outdoor gardens, it is genuinely difficult to say which are more beautiful.
Dutcher Crossing Winery was taking no prisoners, just absolutely slaying it with both wine and food, this year.
Forchini was a new stop for me this year. Very Italian. Very comfortable. Together we enjoyed the wines, me with pasta and Jenn with beet chocolates.
Amphora Winery served up a whole pig to go with their wines, and porky goodness always has a place in my heart – and belly.
Jenn was especially happy to visit Kokomo Winery. She is from Indiana and, of course, Kokomo is a city in Indiana. I was happy to visit for the wine, the music, and the meatloaf sliders.
Barry Collier of Collier Falls poured our wines when we visited his winery’s stop.
Jenn picked more beads and I enjoyed more wine and food at Papapietro Perry.
Dry Creek Vineyard had a Come Sail Away themed opportunity to taste wine and food from three destinations, and a fun photo opportunity that led to many check in and social media posts. Smart. Temporary tattoos were fun too.
Zichini featured barrel tasting, and I was amazed at the skill and confidence of one of their team, who would thief a wine from a barrel and then line up and release it into your glass from up to two feet above the glass without spilling a drop. Crazy, impressive talent! Equally impressive was each bite of Diavola pizza, my favorite pizza place, and Zichini’s caterer for the weekend.
I love Ridge Vineyards. What Zinfandel lover doesn’t? Year after year, their Dusi Vineyard Zin just stuns me.
Fritz Underground Winery had our favorite food and wine pairings of the weekend, which is impressive because this year seemed to have the best offerings of any year I’ve attended, everyone really went all out.
Fritz brought in Peloton Catering, and the lemon prawns for the Fritz Sauvignon Blanc was perfect, but the Crimini Mushroom Veloute that Peloton made to go with the Fritz Zinfandel was the singular best taste, wine or food, either of us tasted all weekend.
Huge thanks to my counterpart, Ann Peterson, executive director of Winegrowers of Dry Creek Valley, for the invitation. Your event was spectacular.
Passport to Dry Creek Valley will be held on April 28 & 29 in 2018. For more information, visit wdcv.com.
I used to just go to events for enjoyment. Now, I look at everything that goes into producing the event, and soak it in, so that I might improve what I do for my association’s members, and attendees of our events.
I used to be involved in a Passport event, organizing, promoting, and participating. I know what goes into producing a Passport event, but you take it all to another level, Ann. Your promotion, everything created by you and your team, is flawless. I am sure your association members and your Board of Directors see the work you put in, and appreciate your value. You really crushed it this year.
I will be attending the Simply Summer Celebration at Trentadue as a guest of Zinfandel Advocates & Producers on Saturday, August 13, 2018. Hopefully, not too far from Dry Creek Valley, with several of your WDCV members participating, I might see you there. Zinfandel lovers should visit zinfandelevents.com/simply-summer-celebration for more info and tickets.
I am thrilled to say the Zinfandel Experience will be held January 18-20, 2018 in San Francisco, and not on the same weekend as our 13th International Alsace Varietals Festival in Anderson Valley which will be held February 24 & 25, 2018. This year, the two events fell on the same weekend, dividing press attention between the two; next year, all is well, and I’ll be able to attend the first and produce the second, happily. For more information about these two festivals, visit zinfandelexperience.com and avwines.com respectively.
Festival event production is more involved than putting on a Passport event. With a Passport event, the wineries step up and do the bulk of the work. With a Festival comprised of several events, much more work falls on the association staff.
The recently completed 20th annual Anderson Valley Pinot Noir Festival was comprised of thirteen separate events; a Winemakers’ Workshop and a Welcome Reception on Thursday; a Technical Conference, a Press Tasting, a Casual BBQ, and a Winemaker Dinner on Friday; a Grand Tasting and five Winemaker Dinners on Saturday; and winery open houses on Sunday. This is a mountain of logistics.
I will leave it up to attending press to write pieces, over time, to describe these events. Our attendees seemed happy, as did our participating wineries and caterers. My recap wouldn’t be as an attendee, but as an executive director, and boring to all except other wine association executive directors. I know, having worked the week after the Festival to put things away and button up as much as possible, the AVWA office staff, Kacy Palmieri and me, are very happy to be (largely) taking two weeks off.
I did want to thank folks though. First and foremost, thanks to Kacy, you know how much I appreciate all you do for AVWA and for me. Thanks also to the rest of our team; Kristy Charles with media relations, Floriane Weyrich with Social Media (and this year’s Grand Tasting volunteer coordinator), and for one last time Janis MacDonald, my predecessor, and our event consultant. Thanks to each of the teams at the host venues. Thanks to our planning committee, and to our event chairs. Thanks to the Board of Directors for your unremitting, unqualified, and complete support. Thanks to our volunteers. Thanks to the participating wineries, caterers, sponsors, speakers, vendors. Thanks to our web and ticket platform IT team. Thanks, especially, to our attendees.
Our events are a team effort. Everything that went great was due to the team. If anything was less than perfect, I take responsibility for that. I’m comfortable with that. That’s my job, as I see it, and I learn each year, and plans are already underway to make next year’s Festival even better than this year’s festival, with improvements based on experiences a certainty, and additional events a real possibility.
For more information about the Anderson Valley Winegrowers Association and our events, visit avwines.com.
Cheers from vacation,
John
ps Here’s some pics from the recent Anderson Valley Pinot Noir Festival #AVPNF20
![18620070_10211334246346333_3550166906876986818_n](https://johnonwine.wordpress.com/wp-content/uploads/2017/05/18620070_10211334246346333_3550166906876986818_n.jpg?w=510)
Winemakers’ Workshop
![18528082_10211334252746493_4064142693914339137_n](https://johnonwine.wordpress.com/wp-content/uploads/2017/05/18528082_10211334252746493_4064142693914339137_n.jpg?w=510)
Welcome Reception
![18581596_10211337712552986_1014484333018066569_n](https://johnonwine.wordpress.com/wp-content/uploads/2017/05/18581596_10211337712552986_1014484333018066569_n.jpg?w=510)
Technical Conference
![18557115_10211342616075571_9016192232281120408_n](https://johnonwine.wordpress.com/wp-content/uploads/2017/05/18557115_10211342616075571_9016192232281120408_n.jpg?w=510)
Press Tasting
![18528069_10211342655796564_5405739274840055092_n](https://johnonwine.wordpress.com/wp-content/uploads/2017/05/18528069_10211342655796564_5405739274840055092_n.jpg?w=510)
Casual BBQ
![18557044_10211354490452423_3544575737270637527_n](https://johnonwine.wordpress.com/wp-content/uploads/2017/05/18557044_10211354490452423_3544575737270637527_n.jpg?w=510)
Grand Tasting
![18557010_10206976752816015_6742752516782936331_n](https://johnonwine.wordpress.com/wp-content/uploads/2017/05/18557010_10206976752816015_6742752516782936331_n.jpg?w=510)
Winery Open House (photo credit: SOMM Christopher Sawyer)
![18581975_10211373487447336_3354592075254595714_n](https://johnonwine.wordpress.com/wp-content/uploads/2017/05/18581975_10211373487447336_3354592075254595714_n1.jpg?w=510)
Winery Open House (photo credit: Ramon Jimenez)